SEO & Web Strategy
Boosting Organic Search for Vertex AI
Project Overview
Our strategy was to establish Vertex AI as a thought leader in their niche. We started with a deep technical audit to fix on-site issues, followed by a content-driven approach to earn authority and relevance in the eyes of search engines.
The Challenge
Vertex AI's innovative technology was buried on the third page of Google, making it nearly invisible to potential customers searching for their solutions.
Our Solution
A comprehensive SEO strategy was executed, focusing on technical SEO optimization, building high-authority backlinks, and creating a pillar content strategy around key topics.
- Conducted a full technical site audit and resolved crawlability issues.
- Published in-depth pillar pages and supporting blog posts on core industry topics.
- Executed a targeted digital PR campaign to acquire backlinks from authoritative tech publications.
- Optimized all existing content for semantic relevance and user intent.
The Results
Moved from page 3 to the top 3 positions for 15 core keywords, resulting in a 500% increase in organic demo requests.